Twice a year (in June and December), Vincenzo Cosenza creates a “world map of social networks“, showing the users the dominant social network in different countries. The collected data is based on the traffic received from the Alexa and Google Trends for Websites.
Facebook was already quite widespread in June 2009, and at the end of that year its growth has become more evident. By December 2010, the blue color on the map became dominant.
This trend is likely to continue into this year. How long it would take to cover the whole map in blue?
On this page you can see the animated version of various maps. Pay special attention to the amount of social networking services on the map in June 2009 and compare it with June 2011. Only 9 of the 17 left!
Facebook is now the “leader” in 119 out of 134 countries, analyzed by Cosenza (this time, he added Ethiopia and Tanzania). After the last map update, Facebook has won in countries such as Syria and Iran, despite government censorship.
According to the advertising platform of Facebook, Europe currently is the largest continent with a network of more than 205 million users (out of approximately 700 million in total).
Cosenza said that the Netherlands and Brazil will be the next countries to “surrender” Facebook (in fact, this is already happening).
Meanwhile, in Russia it seems that Odnoklassniki is going to give a good fight to VKontakte.
Also it is worth noting that Twitter and LinkedIn are on the rise in the United States, Canada, Australia and Europe (particularly in the UK, France and Germany).
An interesting fact is that Inside Facebook has just reported about an apparent decline in the number of Facebook users in North America. At the global level, however, Facebook attracts more visitors than ever before.



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